MBK Attends 3M’s Business Planning College

Jeff Kaminski, CEO participated in 3M’s Business Planning college at 3M’s corporate headquarters May 1-3. 3M presented on Mega Trends, including the shifting demographics in the US and the uptick in digital marketing. They learned about “The Customer Journey,” which is a high level planning tool for Managers and Sales Teams. There were fascinating presentations on Inside Sales models, Customer focused selling techniques and Insight Discoveries. Jeff met with 3M personnel in the Converter Markets and participated in a fantastic tour of the 3M Innovation Center. It was a great 3 days of intense training with our valued 3M partner.

Thank you for providing this opportunity to your converter partners. The more we know, the more we can pass on to our customers and society at large.